REEVES WIEDERMAN
BILLION DOLLAR LOSER: THE RISE AND FALL OF WEWORK
OUTLINE
Adam Neumann, an immigrant determined to make his fortune in the United States, landed on the idea of repurposing surplus New York office space for the burgeoning freelance class. Over the course of ten years, WeWork attracted billions of dollars from some of the most sought-after investors in the world, while spending it to build a global real estate empire. The company crashed, but Neumann walked away with a settlement of more tha a billion dollars.
REVIEWS
'A satisfying ticktock of the company's rapid rise and crash, culminating in its disastrous I.P.O. in 2019 and Neumann's ouster.' New York Times
'This absorbing book exposes the sheer madness of WeWork: not just its founder Adam Neumann's extreme hubris, but why so many wiser minds bought into the fairytale.' Sunday Times
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